Monday, August 20, 2007

Last week at Trek World in Madison, Trek unveiled their global initiative to fight some of the today's toughest obstacles: pollution, global warming, and obesity (adult and sadly childhood as well). Trek has pledged a minimum of $1,600,000 annually to organizations such as IMBA and Bikes Belong to build more trails and help raise awareness on the benefits of riding bikes.

1 World - 2 Wheels: A TREK Commitment, will give everyone a real opportunity to re-evaluate the way they live their lives and hopefully make a change for the better. From finding Safe Routes to School for kids, to helping communities become more bike friendly, Trek's commitment to change the world could do just that.

Trek Omaha and Highgear are joining the 1 World - 2 Wheels movement and will be working with Act!vate Omaha to bring more information to you soon. Ride Safe, Ride Smart, Ride Everywhere.

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