Wednesday, August 29, 2007

Team Discovery Channel will appear at the Trek Bicycle Store of Kansas City

Tour de France Champion Alberto Contador and Levi Leipheimer Help Raise Money for “Headstrong for Jake” and the “Major Taylor Foundation”

FOR IMMEDIATE RELEASE: Kansas City, MO (August 28, 2007) - The Discovery Channel Pro Cycling Team will appear at the Trek Bicycle Store of Kansas City on Monday, September 10th at 5 pm to help raise money for “Headstrong for Jake” and the “Major Taylor Foundation.” The Team, competing in their last race on American soil will feature an all-star lineup, including Tour de France Champion Alberto Contador, third place overall finisher Levi Leipheimer, and 2006 US National Road Race Champion George Hincapie.

Team Discovery Channel will sign autographs on Monday, September 10th from 5 to 6 pm at the Trek Bicycle Store of Kansas City. The Team’s appearance is open to the public. A $10 donation fee is required for autographs, with the money benefiting two cycling related foundations, “Headstrong for Jake” and the “Major Taylor Foundation.” The first 200 donors will have the chance to have one item signed by the Team, as well as be entered in a raffle drawing for a special giveaway. Levi Leipheimer commented on the appearance, “After a long season racing in Europe, I’m looking forward to coming back to the US and racing in front of our home crowd. This appearance gives us the rare opportunity to personally thank our fans and also raise money for two worthwhile causes.”

“We are thrilled about the opportunity to host an elite level professional cycling team in our store while helping support two terrific local charities,” said Trek Bicycle Store co-founder Jay Thomas. “It’s even more special knowing that the Tour of Missouri will be the last race in the United States for the Discovery Channel Team.”

Team Discovery Channel Tour of Missouri Scheduled Roster: Alberto Contador, Levi Leipheimer, George Hincapie, Yaroslav Popovych, Benjamin Noval, Tony Cruz, Fuyu Li and John Devine, led by Sports Director Johan Bruyneel.

About the Tour of Missouri
The Tour of Missouri is North America’s newest elite cycling stage race and is patterned after the Tour de Georgia and Amgen Tour of California statewide stage races. The race will start in Kansas City, Tuesday, September 11 and conclude in St. Louis the following Sunday. More information on the Tour of Missouri can be found at

About the Jake Clough Headstrong Foundation
The Jake Clough Headstrong Foundation educates children about bike safety and the importance of always wearing a helmet when riding a bike. To date, the foundation has provided over 1,500 properly fitted and life-saving helmets free of charge to children in our community. More information on the foundation can be found at

About the Major Taylor Foundation
The Major Taylor Foundation is a Kansas City based nonprofit organization whose mission is to promote a healthy community through the sport of cycling by providing education, resource and opportunity. More information on the Major Taylor Foundation can be found at

About the Trek Bicycle Store of Kansas City
The Trek Bicycle Store of Kansas City is held by parent company Midwest Cycling LLC. The store specializes in Trek branded cycling products for the recreational bike rider to the elite racing enthusiast. The store is located at 10412 Shawnee Mission Parkway, Shawnee Kansas 66203. More information on the Trek Bicycle Store of Kansas City can be found at www.trekbicyclestores.comFor more information please contact Tanya Hoffman. 913-486-6158 or

No comments: